Brand, web and AI agents
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An editorial platform combining a distinct brand identity, structured content and operations powered by AI agents.
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Your ideatakes shape
Strategy, design and engineering for digital products and the systems behind them. From initial concept through to ongoing operation.
Combine services
A coherent expression of your brand
Strategy, design and technology inform each other from the outset.
Selected work
Design, development and operations in practice
Identity, web and print
A coherent brand identity for a childcare provider in Koblenz.
Flyer printed, website not yet launched
Product design and app development
Migraine Log
A migraine diary for iPhone. Records of episodes, triggers and patterns stay on the device.
Built for iPhone
From concept to operation
Design and technology, developed together.
The engagement can focus on a specific discipline or cover brand identity, product development and operations. You work directly with me throughout.
Web design, brand and development
A digital presence that expresses your brand with clarity.
Information architecture, design and development follow one coherent process. Logo design and print materials extend the identity where the project calls for them.
Discuss your projectMobile apps and internal tools
Digital products with a clear purpose and an intuitive experience.
From product idea and prototype to a working application. The work covers user experience, software development and integration with existing systems.
Discuss your projectProcesses, automation and AI
Connected workflows that reduce manual handoffs.
Process analysis, automation and AI agents connect information, tasks and systems. Responsibilities and review steps are part of the design from the outset.
Discuss your projectSEO, GEO and ChatGPT Ads
Build visibility across search engines and AI search.
Technical optimisation and well-founded content support visibility in Google and AI search services such as ChatGPT. ChatGPT Ads are assessed as a potential additional advertising channel, with any pilot subject to availability and suitability.
Discuss your projectBusiness analysis, SAP and AI
Clear priorities before technology decisions.
I analyse requirements, assess technical options and set priorities for implementation. Advisory and development share one point of responsibility, with a clearly agreed scope.
Explore AdvisoryHow projects progress
1
Define the objectives
We establish the objectives, context and requirements, then define the intended outcome.
2
Agree the scope
Scope, deliverables, fees and timeline are agreed before work begins.
3
Build and refine
The concept takes shape through design and development. Early prototypes and regular reviews keep the work aligned with the agreed direction.
4
Handover and support
Handover includes the agreed files, access credentials and training. The scope and terms of ongoing support are agreed separately.
BrainArts
BrainArts is my studio for strategy, design and digital development. I bring technical leadership experience and take personal responsibility for selected projects.
My approach brings clear direction, considered design and sound engineering into the same process. Decisions about how a product looks are grounded in how it needs to work.
Discuss your projectDiscuss your next project
Outline your project and its objectives. The initial discussion establishes requirements, scope and next steps.
hallo@brainarts.studio